The latest MAD V2 upgraded 31mm Datejust-style series focuses on refined mechanical structure, dial improvements, and enhanced material finishing, delivering a more consistent and detailed wearing experience.
This edition is powered by an ETA 2671-style automatic movement, selected for its stability and precision performance within its category. The movement is designed to provide smooth timekeeping behavior and improved reliability compared with lower-tier alternatives, supporting a more refined mechanical experience in daily use.
The dial has been upgraded using a specialized surface treatment process, allowing different color variants to display subtle tone shifts under changing light conditions. This creates a more dynamic visual depth, enhancing the overall sense of realism. Applied hour markers and printed details are further refined, improving clarity and reducing visible imperfections even under magnification.
The bracelet structure incorporates enhanced composite materials to improve tactile feel and overall finishing quality. The result is a more solid and integrated appearance between case and bracelet components.
The crown follows a screw-down design with a reinforced sealing structure, supporting improved water resistance. The crown logo is rendered with increased dimensional clarity and smoother edges, enhancing both visual and tactile quality.
The fluted bezel is CNC-machined with sharper definition and more pronounced edges, strengthening the classic aesthetic identity of the model.
The case measures 31mm in diameter with a thickness of approximately 10.6mm, maintaining proportions consistent with original design references. The overall structure emphasizes balanced ergonomics and a compact, elegant wrist presence.




